As we start 2024, it’s an obvious time for us to all reflect on the successes and challenges from 2023. In a recent discussion with a Crop Plan Warranty Partner, we uncovered some key insights that highlighted the benefits and future growth of Crop Plan Warranty Partnerships.
Successful Growth
An Ohio farmer shared a personal success story, noting that fields where he applied a fungicide, as recommended by his Sales Rep and part of the Crop Plan Warranty, significantly outperformed those he did not treat. This success is not just a testament to the effectiveness of the products but a shining example of the profound impact that full agronomic recommendations from the Sales Reps have on farm productivity. This farmer was extremely hesitant to embrace this fungicide for this growing season but after the Sales Rep explained the Crop Warranty backing for this product, it was an immediate and easy decision for the grower. This expertise and advice has inspired confidence in farmers, leading to a projected increase in the usage of products included in the warranty by 3-5 times in 2024.
New Field Boundary Upload Feature
A noteworthy advancement for 2024, is the introduction of the new field boundary upload feature that utilizes data from the retail partner’s digital platform. The ability to upload field boundaries not only enhances efficiency but also allows farmers to manage their land more effectively. This streamlined approach is indicative of Growers Edge’s commitment to continually simplifying and improving our products and providing benefits for growers.
The Crop Plan Warranties lead to significant improvements in crop management, overall farm productivity, and increased sales for partners who utilize a Crop Plan Warranty Program. We look forward to another year of creating exponential growth for our partners. Here’s to a successful 2024 and beyond for the world of agriculture!