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New in Agcor: Search Mortgage Records to Power Loan Prospecting

Image of computer screen showcasing map and software. Text reads "New: Native Mortgage Record Lookup for Prospecting"

Key Takeaways

  • Agcor’s new in-product mortgage record lookup means ag lenders now have a one-stop shop for prospecting and risk intelligence.
  • Lenders can search mortgages by geographic area, mortgage origination date, and loan size.
  • New capability makes it easy to coordinate timing, prioritization, and organizational risk appetite alignment in prospecting.

Good news: Ag lenders now have the ability to search within Agcor for mortgages that are coming up on rate renewal. This means that, across the institution, you can now be more systematic in your outreach timing and prospect prioritization while systematically aligning prospecting efforts with your organization’s risk appetite.

It also means you can now get actionable prospecting data from the same software you rely on for intelligence on your existing portfolio.

Here, we’ll explain how the latest update to Agcor works, what it means for ag lenders, and how you can get started using it to identify promising leads and grow your book of business in alignment with organization-wide goals.

Related: Agcor launches Agcor Xplor to power agricultural mortgage lending

How it Works: A Searchable Mortgage Database at Your Fingertips

While Agcor has long been an essential tool for managing existing loans and researching promising opportunities, the newest update means lenders can also identify those opportunities within the Agcor platform.

That’s because the newest update makes it possible to search mortgage records:

  • Choose a geographic area (e.g., a specific land parcel + a radius).
  • Choose a date range of when the original mortgage was filed.
  • Filter by loan size.

Hit Enter, and you’ll get a list of mortgages that are likely coming up for repricing.

In other words, you can generate a list of leads as easily as you search for flights.

While this functionality exists on some standalone tools, this is the first time it’s been made available as part of a portfolio management platform. With this addition, you can now avoid the time-intensive manual work of toggling between disconnected systems to do prospecting and risk intelligence management.

In other words, you can now manage and grow your book of business within a single system.

How Mortgage Records Within Agcor Enable Disciplined, Well-Timed Growth

Agcor’s mortgage database is powered by data from a national provider. Mortgages are available in the system as soon as they’re recorded at the local courthouse, typically within three to six months of being originated.

This means that any mortgage coming up for repricing (typically those approaching the three- or five-year mark) is findable in the system. It also means that, with Agcor, you have the resources you need to proactively plan prospecting around renewal cycles.

This, in turn, means you can conduct outreach to prospects you identify consistently and methodically so that your targeted growth efforts are a standard part of your day-to-day operations.

And because you can now identify prospects within Agcor, you can become even more efficient at prioritizing those that best suit your risk profile and growth goals and dismissing those that don’t.

How? Agcor’s geospatial data tools let you visualize risk exposures, environmental factors, and more so you can quickly assess whether a potential lead fits with the risk exposure you’re comfortable pursuing.

Use Case: Mortgage Record Lookup in Action

Today, many ag lenders rely on ad hoc techniques for prospecting. Maybe they search a third-party mortgage database when they remember to or when their book of business feels thin. Maybe they don’t have a system in place for scoring leads or prioritizing outreach efforts.

While these tactics can lead to sporadic growth, they’re not scalable. What’s more, they may introduce governance concerns, depending on which data platforms lenders are using and how they’re transferring data from one place to another.

Tapping Agcor’s native mortgage records search addresses these problems. Here’s how an ag lender might use the mortgage lookup capability to power sustainable, scalable growth.

Every Monday, you run a search:

  • Mortgages within a set 50-mile radius
  • Originated two years ago with a three-year adjustable rate (or four years ago with a five-year adjustable rate)
  • With a value of $500k or more

You take the list and look up the properties in Agcor, considering land valuation and predicted crop yields, along with climate and weather exposures. You then compare the risk and opportunity profile of these properties with your organization’s current appetite.

You flag any properties that are a match and launch outreach campaigns to the landowners to start building a relationship. With Agcor’s data intelligence behind you, you’ll have opportunities to make that relationship more meaningful more quickly.

For example: when a weather event hits your region, you can use Agcor to identify affected landowners, among both your current customers and your prospects. And just as you’d reach out to existing customers, you can also reach out to prospects to ask how they’re doing and let them know how you can help.

Unless their current lender is using Agcor as well, there’s a good chance you’ll be in touch first. And that goes a long way toward winning the kind of trust you need to close a loan down the road.

Step into the Future of Portfolio Management With All-in-One Functionality

Ag lending remains a business of relationships. Knowing where to focus the energy of relationship-building, however, is a job for data.

With the power of Agcor’s mortgage data behind you, you’ll be able to zero in on the most promising prospects and focus your attention on building relationships with them. With the rest of the Agcor platform at your fingertips, you’ll have the tools you need to sustain and scale growth.

If you’re interested in seeing Agcor’s new mortgage data lookup in action, set up a time to talk with our team. We’d love to run a search for your target region to show you what the platform has to offer.

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